The “party as video” is nothing new, but here are three distinct takes on an age-old concept.
Tittsworth & Alvin Risk – “Pendejas”
The one you’ve all been waiting for: a clip that captures the sweat and swagger of moombahton, filmed in one of its chief incubators. Directed by Rand Rosenberg, “Pendejas” combines footage from a rowdy Tropixxx party with just enough touches of urban life to keep it grounded. “Que Que” might have beaten Tittsworth and Alvin Risk to the punch, but this is the first true moombahton video.
Bikini – “ACheerlaeder”
Dance-pop outfit Bikini paints a picture of Hamptons-style extravagance in their (NSFW) video for “ACheerlaeder.” Vivid with the clarity that only HD can provide, the clip fills in the blanks of what you don’t see in Gossip Girl or American Apparel ads. Fleeting scenes of boarding school preps firing Roman candles out of a Mercedes convertible, a suited duo steering a speed boat, and the requisite between-the-sheets intimacy mingle with some stray images: one woman in armor and another planking nude. Trashy, yet refined.
Does It Offend You, Yeah? – “The Wrestler”
The latest from unofficial video mavens the High5Collective is less a party video than their offering for “T.I.O.N.” Still, hipsters recreating the most famous scene from Office Space is evocative as any scene from a rager. The video’s second half gets tribal; the man versus machine/return to nature theme fits the natural/artificial contrast that DIOYY inhibit in their brand of dance-punk.