“The best professional wrestlers know how to make an entrance, whether it’s Stone Cold Steve Austin’s shattering glass, the Undertaker’s church bell “gong,” or the Rock’s “If you smell what the Rock is cooking.” That’s certainly true for the WWE’s three-man tag champions the New Day, who have turned their entrance into a spectacle unlike anything else in the company.
The scene plays out on nearly every episode of WWE programming: “Don’t you dare be sour. Clap! For your world famous, two-time champs, and feel the power!” bellows a voice over the PA. “It’s a New Day, yes it is!” The group’s contemporary gospel theme song—somewhere between Kirk Franklin’s “Revolution” and “I Smile”—hits, and three black wrestlers in bold neon spandex enter the arena. Fans clap, and cheer “New Day rocks!” or “New Day sucks!” depending how they feel about the often-villainous group. It’s one of the biggest reactions of the night.”